Where’s Willy?

WARNING: This topic could be highly controversial and sensitive to some men out there.

I am sure you all know the picture book called Where’s Wally. The book consists of illustrated pages, in a variety of location with a large amount of people and it is your job to try find Wally. Everyone will be able to recognise the red and white striped jumper he is wearing.

The title of this post is Where’s Willy? That is no mistake.

Today I want to talk about a confronting condition facing many men commonly referred to as “Where’s Willy”.

Unfortunately this condition is not very well researched and there are not many statistics. But, all you need to do is walk around the local shopping centre and you will see that about 50% of men over the age of 30 are suffering from some form of Where’s Willy?

So what is this condition I am talking about? What exactly is “Where’s Willy?”.

Again, I must warn you, if you are sensitive then please be careful reading on. Talking about this condition can possibly bring up a lot of emotions and embarrassment in men.

For simplicity of the article I will try remove all the medical terminology and just describe the condition in plain English.

Very basically it is…

You go to the toilet to have a pee and you look down and you say or think to yourself, Where’s Willy?  You can’t see it. It is hidden. Then you start to think how long it has been since you could see Willy. Has it been years already? When did happen? Was it your early thirties or forties, maybe even in your twenties?

The problem actually isn’t Willy has disappeared or hiding per se.

It is the fact that your belly has just grown, most probably little by little every year since your 30’s. It sneaks up on you and before you know it you look down one day and say “Where’s Willy?”

You see, your belly has grown that large that you cannot see Willy any more.

I totally understand, life gets in the way. During your 20’s you have more free time, you can go out more, play sport, be active on the weekend. By the thirties you are most probably married and by late 30’s the first kid is on its way. You are working longer hours to support the family, instead of going out and being active you reassign to coming home after a long day, have a few beers and watch some TV.

At first it does not seem like much. You just have the typical Dad Bod, some may even joke you have a beer belly. You look in the mirror and suck your belly in and think to yourself, I don’t look that bad. You suck the belly in a little harder again and think to yourself you like your still in your 20’s.

But before you know it the 40’s kick in. By now you at least 10kg heavier than you were in your early 30’s. This is not 10kg of muscle. In fact it is not even 10kgs of fat. It is much worse than this. During the past 10 years you have probably lost at least 5kgs of muscle. This is being kind. It is more likely 10kgs of muscle. So that 10kgs of extra weight is in fact somewhere between 15-20kgs of fat that has been added to your body.  

Please understand, I am not judging you. I really get it. I think I could even bet that you tried to diet at least once or twice along the way, but did not have much success. You tried your best.

But now is the time to face reality. You can’t bury your head in the sand any more.

Take this quick test.

Go to the toilet and look down. Can you see Willy? Or are you thinking Where’s Willy?

If you are thinking to yourself Where’s Willy, then now is the time to do something about it.

The good news is we can help you. We have helped hundreds of men just like you find Willy again. We are Perth’s leading specialists curing men from the “Where’s Willy” condition. We can help you find Willy.

What makes us different? We don’t judge and are compassionate to your plight. We take into account your lifestyle, your job, your stresses, your diet, your family situation and any other piece of information that may help or hinder your success.   

Functional Training Centre - Booragoon


Functional Training For The Everyday Person


Personal Training & Kettlebell Training


I have developed an approach to exercise motivation that has enabled many average individuals to achieve amazing weight loss, health and fitness results.


I have developed an approach to exercise motivation that has enabled many average individuals to achieve amazing weight loss, health and fitness results.